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Illustrated portrait of Priya Shah

Priya Shah

Growth marketer in San Francisco, CA

Launch campaigns that are judged on the numbers

Experience
10 years in startup growth marketing
Languages
English, Hindi, Gujarati
Hosts
2 experiences

This is an example profile. It shows the kind of curator who hosts on Linkwyth and can’t be booked.

When you can join Priya

Start times are local to San Francisco, CA.

What Priya hosts

About Priya

Priya Shah began in customer support at a consumer app, moved into lifecycle email and ended up leading growth at two venture-backed startups. She learned most of what she knows by running small paid tests, watching them fail and figuring out why.

She now works independently with early-stage founders on product launches. A typical engagement starts with positioning and a written brief, then moves into channel selection, ad copy and a test budget. She checks campaign dashboards every morning and turns off underperforming ads quickly rather than hoping they improve.

Priya hosts because a lot of marketing advice is vague. She prefers working through a real plan with real numbers, and she likes seeing someone leave with a launch plan they can use the following week.

  • Product positioning
  • Paid acquisition
  • Ad copywriting
  • Launch planning
  • Conversion metrics

What you’ll learn from Priya

  • How to write a positioning line that says who a product is for
  • How to set a test budget and decide what success means in week one
  • How to read cost per click, conversion rate and payback period
  • When to cut, keep or scale an ad

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